Jaguar Print
Who wouldn’t want to write for Jag? These are print, brochure and direct mail materials. (The best part of the job, while at Y&R, was opening up a Jaguar, top-down on the 133 for test-drive inspiration.)
“Expect attention to be your constant companion..”
“Sometimes we can be such a a tease.”
“As if you could resist until summer.”
“The seduction is inevitable.”
“Who says Direct Mail can’t be gorgeous?”
Is the car smiling, or was it just us?
“The drama remains.”